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From Study to Story – harnessing the power of story telling

July 12, 2018

People sitting around a campfire


Do you have a newly published study that you want to communicate, or perhaps an existing study that you feel you could get more from?

If so, Enzyme Communications ‘Study to Story’ process could be for you. Our ‘Study to Story’ process gives you the opportunity to strip back the complexity of the traditional clinical paper and craft a compelling, evidence-based story designed to support behavioural change.

Through a deep understanding of the relevant data, including population characteristics, inclusion/exclusion criteria, outcome measures and statistical analyses, we can work with you to turn your evidence into a story – a format that is proven to be more easily understood and remembered.

What do I get?

Armed with this story, we craft a bespoke suite of tactics that meet your needs, such as:

      • Animated infographic video:
        • Email communication
        • Conferences and events
        • Sales tool
        • Digital platforms
      • Slide deck:
        • Educational and promotional events
        • Internal training
      • Study summary/reprint carrier:
        • Sales tool
        • Printed leave behind

Diagram for study to story


Why not go one step further?

To build additional credibility, we can also work with a nominated opinion leader to offer a real-world interpretation of the clinical impact of the study or studies in question. This interpretation is captured on camera, providing talking head footage and quotes which are incorporated across your bespoke suite of tactics.

How long does it take?

Every process is specific to your needs but a typical project would take six weeks from start to finish. Of course, if you have a tighter timeline please let us know – there is always a way!

How much does it cost?

The cost is dependent on the number of studies you want to submit to the process as well as the suite of tactics you would like to develop. As a guide, a project based on a single study and producing an animated infographic video, slide deck and printed study summary would cost £29,000/€34,500.*

*Excludes print costs and opinion leader filming. All other costs including account and project management are incorporated. Enzyme Communications reserve the right to review this guidance on a project by project basis.

How do we get started?

Give us a call on +44 (0) 20 8058 8389 or drop us an email at hello@enzymecomms.com. We just need an hour of your time as well as copies of the study or studies you would like to submit and we will take it from there!

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+44 (0) 20 8058 8389

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